Designer's Notes...
I took the last year off from strict web design in order to work as an Experience designer with an e-learning company, which gave me the opportunity to integrate my writing and design skills. Unfortunately, a lot of the work was really boring, and didn't give me much to add to my portfolio (which might explain why the company is now out of business, eep!) However, working with Liz Claiborne was a lot of fun, and this project in particular was quite a ride because I was the lead and responsible for everything from look-and-feel to writing. The project was only in alpha when I left the company, so this module was a rough first draft.
Working in another design discipline was an interesting experiment, as it granted me the opportunity to explore different rules and boundaries, and to understand how people interact with information and data, turning it into knowledge. My graphic design was enriched by my stint in this discipline, but I'm glad to be back doing web design, which is what I really love.
Integrated Work
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Art direction, instructional design/content strategy, and copywriting for Liz Claiborne. |
Web/Graphics
Older Designs
Publications & Writing
March for Babies Blog
The fundraising blog for one of my dearest charitable organizations.
Reviving Anorexic Web Writing
We’ve starved all the life out of web writing. The kind of writing we encourage is lifeless, insipid, and calorie-free. If we want to get back on track—to allow writers to write wonderful user experiences—we have to change our expectations and our rules.
Gentle Reader, Stay Awhile: I Will Be Faithful
Writing for a single reader rather than an audience allows us to build relationships of trust with our readers. “A faithful writer keeps at the forefront of her mind that she is writing for someone, that her work is only truly completed in the reader himself. A faithful writer makes the reader glad he stayed.”
Sharing Stories: Donna DeCesare's photojournalism in Latin America
An interview with UT Austin's photojournalism professor Donna DeCesare, in which she speaks about her work in Latin America, compassion fatigue, and ethics.